CUSTOMER

Grand Rapids Community College
Communications Office

GOAL

Our goal was to create a series of digital recruitment ads that focused on real students in an on-campus setting. We wanted to capture ” a day in the life” of a GRCC student, to give prospective students insight and context into what it would be like to attend.

ROLE

Art Director + Designer

CREW

Andrew Schmidt, Photographer
Melinda Powers, Media Buying + Copy


Recruitment ads placed on Pandora
Digital billboard posted on 131
Digital billboard posted on 131

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