Challenge
The Facilities department at GRCC wanted to install electronic signs around campus that displayed information specific to each building. They wanted to utilize information that was already incorporated within the college website, such as general campus information, along with building-specific information. The signs were designed for the student audience, and the goal was to display pertinent information that was easy to read, yet visually pleasing.
Solution
We worked with a focus group to determine what was most important to the students and organized their wants and needs. The information was broken up into several sections that included building specific, campus general information, faculty absences, and general recruitment messages. We designed an effective layout that minimized visual clutter and was appealing to the students.