CUSTOMER
Grand Rapids Community College
Enrollment Department
GOAL
To create a takeaway piece for high school students, that presents a feel for life on GRCC campus. We wanted to tell the story of students attending college and follow different pursuits of interest. The piece has four folds each fold represents a different stage in the student’s learning process. The call to action “Connect. Explore.” is urging the student to contact us to schedule a tour.
ROLE
Art Director + Designer
CREW
Andrew Schmidt, Photographer
Melinda Powers, Copy
Matt Coullard 